Target has cut its minimum online purchase to qualify for free shipping to $25. Before customers would have to spend at least $50 before receiving free shipping. This change will make Target more competitive with other major retailers when it comes to online shopping.
The free shipping is available to all online orders coming from the continental U.S. or from military postal facilities. The company says handling fees may still apply to some orders.
The company began offering free shipping for Target.com orders worth $50 or more in June, and it offered free shipping on all items over the holiday shopping season. Target also provides free shipping on most online purchases for shoppers who participate in its REDcard loyalty program.
Target also has a mobile app called Cartwheel for mobile shoppers.