Bill’s Barbecue Featured In Romney Campaign Ad

RICHMOND, VA—With Election Day less than a week away, a Richmond institution that recently shut its doors is front and center in a new political campaign ad.

A new Mitt Romney campaign video features former Richmond restaurant Bill's Barbecue.

In the 2:23 video, Bill's Barbecue President Rhoda Elliott explains how the restaurant closed after 82 years in business.

Text at the end of the video reads “Bill's Barbecue couldn't take four years under President Obama. Can we afford four more?”

See the video HERE.

After 82 years in business, Bill's Barbecue closed its stores Sunday, September 16.

The closure was attributed to difficult financial conditions, and the significant cost of upgrading the restaurants.

In 1930, William S. Richardson, Sr. opened the very first Richmond location of Bill's Barbecue on Myers Street. The restaurant remained a popular casual dining destination for hundreds of thousands of Richmonders throughout the twentieth century.

The restaurant was famous for more than its distinctive, delicious barbecue sandwiches: the “peak of flavor” pies and freshly-squeezed limeades solidified Bill's Barbecue as a Richmond tradition and landmark.

At one time, there were more than thirteen locations throughout the metropolitan Richmond area.

The restaurant's owners, The Richardson family, made the following statement about the closing:

“The Richardson family gives our utmost thanks and appreciation to our loyal employees, customers and friends. We thank you for being with us over these past 82 years. May God bless you all, and God bless the United States of America.”

Copyright 2012 by Young Broadcasting of Richmond

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